I am one of those people who started niche hobbies during the lockdown.

Who are you ?

My name is Tania. I am a Behavioral Consultant at BVA Nudge Consulting. I am passionate about psychology, behavioral economics, and what I call the “quircks of the human mind”. I have very average drawing skills and I like witty humor – which I think reflects well in my comics !

Why did you create cartoonbias ?

I stumbled upon Behavioral Economics, kind of by accident, during university. I was immediately absorbed by the discipline and I wanted to share those concepts to everyone, even those not knowledgable in psychology. During the lockdown, having a lot of time to reflect, I decided to merge two of my passions – drawing and Behavioral Science. That’s how cartoonbias was born.

Why cartoons ?
Through fun and relatable cartoons, I encourage the reader to reflect on the absurdity of human behavior. Instead of lecturing about abstract notions, I wanted to deliver a fun, digestible format… and what’s more fun than cartoons? When it comes to psychological concepts, we are better at spotting the straw in our neighbor’s eye than the beam in our own, which is why storytelling is the best way to talk about biases !

What are your sources of inspiration?

I am a big fan of Buster Benson (the man behind the Cognitive Biases Codex) and @xkcdcomic (the guy who makes complex scientific comics with stickmen).